S01E198: There Is A Shelf And There Is Life
Tonight’s Tarot: THE STAR
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GO POUND CHEESE
HELL IS A MOUNTAIN OF BAD CHEESE
1.4 billion lbs. of cheese
500 Underground Cave Warehouses (Largest in Springfield, Missouri)
35 States
Cheese 1 - Too Much Of A Good Thing?
Government Cheese. An old meme and joke. A symbol of American poverty. Where does it come from, why does the government store it, and what do they do with it?
In short, the government buys cheese from American businesses to help keep them afloat. Historically, the “dairy industry” is volatile. Cows can’t be grown in one season, milk spoils quickly, processing milk can be expensive, and demand fluctuates. However, in the land of milk and honey, our country can’t be left wanting.
Cheese 2 - Kraft
Important dates in the modern American dairy industry
1851 - Jesse Williams creates the first American cheese factory in Rome, NY
1903 - James L Kraft begins selling cheese from a wagon in Chicago, IL
1916 - Kraft files his first patent for the process of creating what we now call “processed cheese” or “American cheese”
1920 - Prohibition enacted, bars transform into ice cream parlors
1929 - Great Depression hits, demand plummets
1933 - CCC under Henry Wallace creates the first food assistance programs created as buyback mechanisms to deal with surplus and keep prices from tanking. If the price of milk dropped below the cost to produce it, the government would step in and buy. This protects the dairy farmers, but also allows them to overproduce and force the government to continue to buy their cheap cheese at high market rates for decades to come.
Cheese 3 - Buyback Program
1949 - Agricultural Act of 1949 passed by Congress formalizing the federal government’s ability to buy up surplus food including wheat, corn, flour, dairy, milk powder, peas, beans, lentils, rice, soybeans, tallow, vegetable oil, wood, and canned salmon. This depression/war era policy continues on indefinitely
1977 - Carter administration passes the 1977 Farm Bill which attempts to support the volatile dairy industry, and instead is forced to over support it, causing a massive surplus of milk. They rushed to process it into shelf stable cheese. The government then buys this cheese
Cheese 4 - Giving It Away
1981 - Reagan caves on his promise to eliminate social welfare programs and agrees to start using the millions of pounds of cheese going bad in food assistance and school lunch programs
Cheese 5 - Artisanal Cheeses
By the 1990’s, despite the fact that the federal government admits of possessing over a billion lbs. of cheese, they claim you don’t see “government cheese” anymore. That is to say, you don’t see any of the Jimmy Carter 1977 and beyond cheese.
They also make the claim that artisanal, non-processed cheese is now the most consumed product out there, but that seems ingenuine. The major pizza chains certainly don’t use artisanal cheese, nor do most sandwich shops or restaurants. The individual may be consuming more good cheese, but commercially it simply isn’t possible.
Cheese 6 - Don't Want Cheese
In 2016 the government bought 11 million lbs. of surplus cheese, and distributed it through welfare programs. The dairy industry is still codependent on the government.
Public schools still receive government cheese today!
In the documentary What the Health, we learn that the USDA, who are responsible for bringing out a guide to nutrition every five years, is made up of individuals who financially benefit from companies who profit from animal agriculture such as McDonalds, Kraft, Mars and Dannon.
It should be noted that What The Health was made by a vegan.
Cheese 7 - Hate Crime
People are naturally “lactose intolerant” and cannot safely consume cow’s milk. Those who can drink milk are mutated in some way to allow such a thing.
Cheese 8 - Cow Pus
Modern dairy production methods result in a lot of hormones, pus, pesticides, and other toxic elements entering the milk supply.
Cheese 9 - Cheese-a-holic
Dairy increases the chances of various cancers, particularly hormone-based cancers like breast and prostate.
Cheese affects the brain similarly to heroin.
Dairy has been linked to a rise in autism, especially when given to children.
The pharmaceutical industry ties into this…
Antibiotics - 80% produced in the US are consumed by livestock
Hormones
Pesticides
Cheese 10 - 9/11
Funny metaphor claiming that if the negligence/toxicity of these industries were terrorists, we would find and stop them.
SPOILER: We would not.
Cheese 11 - Checkoffs
The American Dairy Industry is quite coddled. Dairy gets more advertising money from the Federal government than anyone else through checkoff programs. According to a 2014 USDA report to congress, the total mandatory assessment in 2011 was US $104m for fluid milk and US $98m for other dairy products.
These expenditures are many times greater than federal spending on promoting fruits and vegetables, whole grains, or any of the other foods that the government’s dietary guidelines recommends.
A checkoff program is a semi-governmental program that helps producers market an agricultural product. Using the federal government’s taxation powers, the checkoff program collects a mandatory assessment (equivalent to a tax) of 15 cents on every hundredweight of milk that producers sell for use as fluid milk or dairy products. The money is then used to support marketing and promotion activities that encourage dairy consumption.
For example, there are 6 government agents employed at McDonald’s HQ who tell them what to do and how to do it. If the gov has excess cheese to burn, they will talk the companies into developing products using more cheese, and then fund their ad campaigns. Put more cheese on burgers, tacos, and pizzas, and we’ll sell it!
GET STUFFED
Speaking of pizza, it is rumored that the government sends surplus cheese to major pizza chains such as Papa John’s, Pizza Hut, Domino’s, and so on. Given that the US has so much cheese to give away, and spends the most money on promoting milk and cheese consumption, it seems appropriate that they would find ways to push it onto the American public under the guise of private sector fronts. Chains such as Papa John’s and Pizza Hut infamously do not reveal the source of their ingredients.
The stuffed crust pizza was popularized by Pizza Hut in 1995 by a dazzling spokesperson.
Allegedly the idea was created by Patty Scheibmeir. According to their site, Pizza Hut’s signature blend of cheeses has been a closely guarded secret for over 60 years. The chain was acquired by Pepsi in 1977, then Yum! Brands who currently own them, KFC, Taco Bell, among others. Pizza Hut is run by David Gibbs, a Johns Hopkins / Duke spook.
Researcher Donna Rhodes and colleagues at the USDA report that an astonishing 13% of the US population consumed pizza on any given day.
Cheese 12 - Hampton Creek
Only the worst of the worst foods are promoted (and their dangers obscured) by government programs.
The food industry’s lobbying power is so strong that they basically write their own laws. They spend hundreds of millions of dollars a year to DC lobbyists. They have made it illegal to photograph their operations. Any action taken against a food industry building is legally declared “terrorism” (except the mass burnings of food processing plants and farms during the COVID lockdowns, those were just a coincidence!)
Hampton Creek, now known as JUST (or JUST Egg), challenged the egg industry in such a way a few years back that the American Egg Board declared the company a threat and reached out to the FDA to undercut them. Internal emails reveal them joking about killing JUST’s CEO.
Cheese 13 - Big Pharma
The Pharmaceutical industry spends more on lobbying and advertising than anyone else. In the end, all things involving them need to be covered up.
Who owns the pharmaceutical companies, the farmland, the major universities that legalizes and promotes propaganda science, and the transportation industries to distribute all of this?
Even Further Down The Rabbit Hole…
Prohibition in the US was enacted in 1920, and overnight a nation of alcoholics had to figure out what else they were going to do. Tobacco ramped up in sales and by the end of the decade a new dawn had risen for advertising, summed up by Edward Bernays’ “Torches of Freedom” ad slogan designed to get women to smoke in public. The New York Times mentions the phenomenon here.
Aside from cigarettes, prohibition helped put another unassuming industry on the rise.
ICE CREAM.
Bars turned into ice cream parlors and soda shops. Americans instead spent their time and money there. The popularity of ice creams and soda skyrocketed and two generations from 1920’s going into the 40’s and World War II used ice cream socially replacing alcohol. In this we see the rise of Coca Cola and Pepsi, as well as a substantial escalation in America’s dairy industries.
At the start of the 20th century, thanks to advancements in refrigeration, the building of light rail lines from cities to towns, and the first automobiles, fresh high-quality milk was being distributed like never before. In the 20’s, milk cost about $0.35 a gallon, roughly $5.00 today (2024) adjusted for inflation. A modern gallon of milk typically costs $4.00, so you could say milk was a bit more expensive back then.
While raw milk prices went up, processed milk prices went down. Condensed milk, cheese, butter, being produced more than ever, were being sold at half the price of their raw competitors. By the near end of the depression, the dairy industry’s overproduction led to their products being too cheap to afford producing them, and a very powerful executive administration under FDR and his Department of Agriculture led by Henry Wallace. He was probably the most powerful Secretary of Agriculture in American history, who went on to serve as FDR’s capable VP (the 33rd) during wartime, and would have succeeded him as President following FDR’s death if power brokers hadn't swindled him out for Harry Truman.
Under Wallace’s direction, the US Government purchased mass quantities of cheese and other shelf-stable products like condensed milk, thus artificially raising prices and keeping factories open. This set a precedent for American economic policy, where federal government could step in and all but nationalizes them. They may not run them, but they support, advertise, and influence them.
Free Market Economy, defined on Investopedia as “an economic system based on supply and demand with little or no government control. One of the central principles of a free market is the concept of voluntary exchange, which is defined as any transaction in which two parties freely trade goods or services.”
Governments change based on the times and the living people who run and use them. People call America a “democracy” all the time, but our gov has never at any point been anything close. We have some control over our individual lives and local governments, but top-down stuff is rampant and unceasing. As a Federal Presidential Republic (Federalism being the key idea), the government in fact never stops manipulating things like markets, food, supply and demand, free enterprise, public sentiment, and corporate cronyism that defines Communist ideals.
It would seem our crappy pizza gets crappy cheese from a crappy government, filtered to you through mysterious “private businessmen” like James Leprino. In the end, we know where this shit comes from.
Reference
How Government Cheese Became Welfare For Farmers
James Leprino, The Willy Wonka of Cheese
What The Health - Full Documentary
America's Secret Underground Cheese Bunkers
HOW THE EIGHTEENTH AMENDMENT FUELED AMERICA’S TASTE FOR ICE CREAM
Taco Bell Reveal Government Cheese-Money Scandal Which Forgoes Public Health
The Evolution of Milk Pricing and Government Intervention in Dairy Markets
Where was the world’s first commercial cheese factory established?
How the U.S. became a global corn superpower
What Cheese Does Pizza Hut Use?
BREAK THE HOUSEHOLD
YOU REMIND ME OF THE BABE
A reading from volume 22 of Man, Myth, and Magic on voodoo!
Man, Myth & Magic The Illustrated Encyclopedia Of Mythology 21 Volumes In 1
Pg. 2906
OPENER
INTERMISSION
I Need a Little - The Retrograde
Mirror Mirror - Insomniak The Sleepless
Damn Good Haunting - Mellow Cassette
CLOSER
PRESHOW
HeyCitizen - Incogneetus
[(free) post punk + alternative + darkwave + lebanon hanover type beat ~ "moths" (prod. grayskies)]
The Band Oslo Snowe - Lost In Crazy
[free for profit post punk x darkwave type beat all better]
Jack Phemister - Raskolnikov
ARREIS - Best Worst Love
[[FREE] Joy Division x The Drums Type Beat 'Closed' - Indie Post Punk Gothic instrumental]
c.Kostra - Heart to Heart
Prosperous Soul - Cheap Deception
12 Rods - The Beating
[Surf Shimmy Free-To-Use NO COPYRIGHT Music ]
Insomniak The Sleepless - Long Road (ft. Gibby Stites)
Skatenigs - Night at the MekaDisko
The Trusted - Self Destruct
[Cyberpunk Synthwave - Glitch in Reality ⧸⧸ Royalty Free Background Music]
Herbivore - Titicaca
Mellow Cassette - Damn Good Haunting
[(free) surf curse + alternative indie rock type beat ~ "someday" (prod. grayskies)]
Johnson CIty - Don't need no money